Nordic Cantillon File · Hygiene and health

EssityESSITY B

Essity makes hygiene and health products: incontinence products under TENA, feminine care, baby nappies, wound care and compression products, and tissue such as toilet and kitchen paper for consumers and for professional customers under Tork.

SEK 191bnMarket value
SEK 276.60Share price
SEK 138.5bnRevenue 2025
13.4%Operating margin
01 Where the money comes from

Essity had revenue of SEK 138.5bn in 2025. That is 1% more a year since 2019.

Revenue by year, operating margin as the line
SEK 129bn2019SEK 122bn2020SEK 122bn2021SEK 131bn2022SEK 147bn2023SEK 146bn2024SEK 138bn2025

The products are bought again every week, so demand is stable. Profit is decided by price against the cost of pulp, energy and transport, where a rise hits before prices can follow. The health products carry the highest margin.

Latest report: January–September 2026

NowYear before
Net salesSEK 104,298mSEK 103,799m
Organic sales growth0.1%1.7%
EBITA excl. items affecting comparabilitySEK 14,013m, 13.4%SEK 14,455m, 13.9%
Profit for the periodSEK 7,940mSEK 9,494m
Earnings per shareSEK 11.65SEK 13.68
Operating cash flowSEK 12,927mSEK 10,629m

Source: Essity, Interim Report Quarter 3, 2026, p. 2. Interim reports are not filed in ESEF, so these figures are read by hand from the report.

Revenue from the group income statement in the annual report (ESEF). Growth is the average annual change.

02 Where the money goes

Of every 100 in sales, 13 became operating profit in 2025. Over the period it has ranged from 6 to 14.

YearRevenueOperating profitMarginNet profitOperating cash flowCash conversion
2019SEK 129.0bnSEK 14.3bn11.1%SEK 9.2bnSEK 19.4bn210%
2020SEK 121.8bnSEK 16.8bn13.8%SEK 10.2bnSEK 17.8bn174%
2021SEK 121.9bnSEK 13.2bn10.8%SEK 8.6bnSEK 14.7bn170%
2022SEK 131.3bnSEK 8.5bn6.5%SEK 5.6bnSEK 12.9bn231%
2023SEK 147.1bnSEK 15.1bn10.3%SEK 9.6bnSEK 21.6bn226%
2024SEK 145.5bnSEK 18.3bn12.6%SEK 20.9bnSEK 16.8bn80%
2025SEK 138.5bnSEK 18.5bn13.4%SEK 12.7bnSEK 15.5bn122%

On average, 173% of profit arrived as cash over the period.

Operating margin = operating profit divided by revenue. Cash conversion = cash flow from operations divided by net profit.

03 Who gets it

Earnings per share went from SEK 14.00 in 2020 to SEK 18.37 in 2025. Dividends took 56% of owner earnings over the last 6 years.

YearOwner earningsDividendsEPSDPSShares
2019SEK 13.4bnSEK 4.0bn––0m
2020SEK 11.2bnSEK 4.4bnSEK 14.00SEK 6.01731m
2021SEK 7.4bnSEK 4.7bnSEK 12.00SEK 6.60718m
2022SEK 6.6bnSEK 4.9bnSEK 7.93SEK 7.00702m
2023SEK 13.7bnSEK 5.1bnSEK 13.60SEK 7.25702m
2024SEK 8.3bnSEK 5.4bnSEK 29.83SEK 7.77700m
2025SEK 7.3bnSEK 5.7bnSEK 18.37SEK 8.29689m

The share count has fallen 1.2% a year, so each share owns a little more of the company every year.

Owner earnings = cash flow from operations, minus investment in tangible and intangible assets, minus lease repayments. Share count is derived as net profit divided by earnings per share.

04 What protects it

Return on capital employed was 13% after tax in 2025. Net debt is SEK 26.5bn.

Return on capital employed has ranged from 13% to 13% after tax over the period.

Net debt was SEK 26.5bn at the end of 2025, on Essity's own measure, which includes pension liabilities. It has since fallen to SEK 25.0bn.

Competitive advantages, our assessment

Brands●●●TENA is the world leader in incontinence, and Tork the largest in professional hygiene paper in Europe.
Production scale●●○Large mills close to customers, where shipping bulky paper would otherwise eat the margin.
Healthcare channel●●○Incontinence and wound care are sold to healthcare in long tenders.

Return on capital employed = operating profit after 20.6% Swedish tax, divided by equity plus net debt at year end.

05 What the price assumes

Today's price needs owner earnings to grow 7% a year for ten years. Revenue has grown 1% a year.

Required returnGrowth needed
8%5%
9%7%
10%9%

Market value SEK 191bn, enterprise value SEK 217bn. Base: owner earnings of SEK 9.8bn a year on average over the last three years, an owner earnings yield of 4.5%.

Reverse discounted cash flow. Enterprise value = market value plus net debt. The base is average owner earnings over the last three years. Required return 9%, 10 years, then 2.5% growth.

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Where every number comes from
ItemAmountPeriodSource
RevenueSEK 138.5bn2025-12-31Annual report 2025 (ESEF)ifrs-full:Revenue
Operating profitSEK 18.5bn2025-12-31Annual report 2025 (ESEF)ifrs-full:ProfitLossFromOperatingActivities
Net profit, ownersSEK 12.7bn2025-12-31Annual report 2025 (ESEF)ifrs-full:ProfitLossAttributableToOwnersOfParent
Cash flow from operationsSEK 15.5bn2025-12-31Annual report 2025 (ESEF)ifrs-full:CashFlowsFromUsedInOperatingActivities
EquitySEK 85.6bn2025-12-31Annual report 2025 (ESEF)ifrs-full:EquityAttributableToOwnersOfParent
CashSEK 8.5bn2025-12-31Annual report 2025 (ESEF)ifrs-full:CashAndCashEquivalents
Net debtSEK 26,543m2025-12-31Interim Report Quarter 3, 2026, p. 6
Net debtSEK 24,952m2026-09-30Interim Report Quarter 3, 2026, p. 6

The figures come from the company's annual reports in the machine-readable ESEF format, via filings.xbrl.org and the Swedish financial regulator. The latest filing wins, so restated comparatives replace the originals. Anything not tagged in ESEF is given with its source and page.

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General analysis and educational material, not personal investment advice and not a recommendation to buy or sell. The figures are mechanical and can be rebuilt from the company's public reports; the text is the author's judgement. Author's position in Essity: not disclosed. Data to 2025-12-31, price as of 2026-10-23.